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TDE president Punch denied bot allegations on The Joe Budden Podcast, saying the label measures success by ticket sales and loyal fans, not inflated streams.

Punch, president of Top Dawg Entertainment, confronted accusations that Kendrick Lamar and the label had inflated streaming numbers with bots during a recent appearance on The Joe Budden Podcast — and his response was blunt: “I don’t got nothing to say about it. We don’t bot.”
Moosa, Punch at the Billboard R&B/Hip-Hop Power Players held at Unveiled on September 04, 2025 in New York, New York. Erica Harris DeValve/Billboard
The allegation circulated online via a clip, and Budden pressed him directly, asking whether he had ever purchased bots, whether he knew where to buy them, and whether people in the industry were using bots to their advantage. Punch denied each point except the last, conceding only that artificially juicing numbers is nothing new: “It’s been an industry practice since the days of Myspace.” He framed TDE’s strategy differently. “But our whole thing was like, if we do that, how are we going to know who the actual fan is? Like, we do a show, don’t nobody show up because it was all fake. So we purposely chose not to do that back then.” in a Patreon clip that has surfaced online.
Punch’s retort refocuses the conversation on an old-school metric: turnout. “Our true metric is seeing people in them seats at the show,” he said, when Budden floated the idea that bots could tip a close race to No. 1. That argument is familiar in industry debates — streaming numbers matter for charts and headline placements, but the hard currency for a legacy label like TDE, Punch implied, remains ticket sales and sustained fan engagement.
There’s a pragmatism in that position. It reads as a defense of long-term reputation and artist development over short-term chart maneuvers. Punch’s line about knowing your real fan base nods to a longstanding tension in modern hip-hop: the pressure to win ephemeral metrics versus the labor of building audiences who will actually show up and buy merch, not just inflate a counter.
Budden’s interrogation also moved to Kendrick Lamar’s departure from TDE, and why it appeared so seamless. “It goes back to what you were saying earlier about being principled,” Punch replied. “We all cut from similar cloth. We understand. Kendrick fulfilled all his contractual obligations and he wanted to expand what he was doing. So, yeah, let’s do it.” He emphasized that the split did not feel like an irrevocable break: they still consider themselves family, noting collaborative threads that continued after the parting — SZA on “Luther,” an appearance at the Super Bowl, and a co-headlining stadium tour.
For listeners who want the unedited exchange, Punch’s full appearance is archived behind The Joe Budden Podcast’s Patreon. head over to The JBP Patreon.
In a moment when accountability around streaming and chart tactics keeps tightening, Punch’s comments are a reminder that labels still trade in real-world proof: bodies in seats, and the thin but durable currency of lived fandom.