Paddington: The Musical soundtrack is getting a marmalade-filled vinyl from the makers of Saltburn’s bathwater LP

Blood Records and Bad World are releasing a marmalade-filled vinyl for Paddington: The Musical soundtrack after their viral Saltburn bathwater LP.

The company that turned Saltburn into a so-called bathwater collectible is back with another liquid-filled vinyl, this time for the soundtrack to Paddington: The Musical. Blood Records and Bad World, who released the 2024 special-edition Saltburn LP containing a liquid described as bathwater in reference to Emerald Fennell’s most infamous scene, have now applied the same novelty-first logic to a much gentler property.

The new release is built around marmalade, complete with added orange peel, in a nod to Paddington’s defining obsession and the world of Michael Bond’s original 1958 book, A Bear Called Paddington. It arrives alongside the West End production, which opened at London’s Savoy Theatre last November and is based both on Bond’s book and the recent big-screen adaptations that have kept the character firmly in circulation.

Bad World says the vinyl will be available from May 22 and can be bought here, as well as at the Savoy Theatre. The pitch is obvious enough: if the Saltburn record weaponised shock value, this one trades in the opposite register, using the same packaging gimmick for a family-friendly title with a long cultural afterlife.

That earlier release did plenty to confirm how quickly a strange physical format can take on a life of its own. Blood Records CEO Craig Evans told NME in 2024 that he wasn’t especially surprised by how viral the Saltburn pressing became. “No, I haven’t actually been that surprised by it,” he said. “We knew it was gonna be very evocative, and it was sort of the perfect thing, because obviously Saltburn itself was supposed to shock people, and we wanted to match that with a product that equally shocked people. In terms of responses, some of the national press headlines have been fairly amusing. We’ve been laughing at all the ways the tabloid media can avoid saying the word ‘semen’.”

The new Paddington: The Musical soundtrack comes attached to a production that has already been rewarded in the usual theatre-market ways, collecting seven Olivier Awards, nine WhatsOnStage Awards and the Critics’ Circle Award for Best New Musical. The album itself was arranged, orchestrated and produced by Matt Brind, and features vocals from the full West End cast recorded at Abbey Road Studios.

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